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It's time your customers could also verify when it's really you.
That's the world with
Verifity CKY by ZERID
Verifity CKY is the world’s first Customer Knows You Solutions Suite, making mutual verification the standard for trusted commumications.
CKY verification is proven to reduce bank impersonation scams by up to 40%*
Caller Confirm
Confirm a caller’s identity in real time, before sharing any information.
Authenticate any text in seconds — a world first in secure text messaging.
SMS Secure
Email Endorse
Give every email a trusted digital seal that’s spoof-proof.
ZERID is building the global standard for verified communications — ensuring businesses and their customers can trust every interaction, across every channel.
When you can verify who you’re speaking with, everything changes.
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Verifity CKY by ZERID
The World’s First CKY (Customer Knows You) Suite
Caller Confirm is just one way Verifity delivers CKY, the new global standard for trusted communication. It puts verification in your customers’ hands the moment they answer, stopping scams before they start.
How Verifity Caller Confirm Works
The simplest way to confirm who's on the line.
1. Customer answers your call – engagement begins
2. Agent generates secure code – no exposure to scammers
3. Customer verifies in seconds – trust established instantly
4. Caller details confirm - trust established
5. Unverified? Warning shown – scam stopped on the spot
UNKNOWN_CALLER
UNKNOWN_CALLER
1/1
Customer receives a call from their bank or service provider.
Unique CKY code is created instantly and directly inside your organization's secure system
ZERID_DECODER_BANKX
ZERID_DECODER_BANKX
1/1
Only genuine apps accept valid codes and scam attempts fail here
Ver_Caller_BankX
Ver_Caller_BankX
1/1
Caller verified! Both sides see instant confirmation and a secure, fraud-proof connection.
SCAMMER_EXPOSED
SCAMMER_EXPOSED
1/1
If the code doesn’t check out, a clear warning appears to customers to prevent the scam.
Prevents impersonation scams, stops fraud before it starts
Boosts customer trust — verified identity every time
Cuts call center waste, fewer scam-related escalations
THE SOLUTION
Verifity by ZERID
The World’s First CKY (Customer Knows You) Suite
Empowers your customers to instantly know every call, text, and email is truly from you.
How Verifity Caller Confirm Works
Answer - Verify - Trust
Agent generates secure code – no exposure to scammers
2.
How to Verify:
Customer answers your call – engagement begins
Customer verifies in seconds – trust established instantly
3.
Caller details confirm - trust established
4.
Unverified? Warning shown – scam stopped on the spot
5.
1.
UNKNOWN_CALLER
ZERID_DECODER_BANKX
SCAMMER_EXPOSED
UNKNOWN_CALLER
1/4
Benefits:
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Instant mutual verification
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Boost customer trust & resilience
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Reduce impersonation risk
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Empower your customers to expose and stop the scam
Empower every customer to verify—stop scams at the source with CKY by ZERID.
Why CKY (Customer Knows You) Is the New Standard for Trust
In a world of AI deepfakes, spoofed caller IDs, and relentless scams, the old “trust by default” model no longer works. CKY flips the script — empowering your customers to prove it’s really you before a single word is exchanged.
The CKY Principle
Put verification in the individual's hands — instant, simple, and impossible to spoof.
The Problem
Scammers now sound, look, and type like your brand. Caller IDs are faked. Emails are cloned. Customers can’t be sure who’s real.
The Result
Fraud is stopped at the start. Trust grows with every interaction. Customers trust and stay, because they know they are safe with you.
Three Touch Points. Three Solutions.
One Comprehensive Suite.
Stop impersonation scams across calls, texts, and emails — all with Verifity’s CKY trust technology.
KYC built your security.
CKY is here to build trust.
Security was never the end goal, trust is. ZERID created CKY (Customer Knows You) so every call, text, and email can be instantly and verifiably trusted.
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It’s the next evolution beyond KYC, putting verification in your customers’ hands, simple, instant, and impossible to spoof.
With ZERID, you don’t just secure your systems.
You secure your relationships.
And in a world of AI scams and digital impersonation, trust is your most valuable asset.
Request a Demo
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